In July of 1997 I was a mere neophyte in this letter writing game. Characters such as Hal Rantello, Carl Lindroski and the like weren't even a consideration yet. This letter to Smucker's was a typical of the time period. There's a simplistic innocence to it.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiHw_ZMNXgA4zlyyMBKPRS3Cz4hJzytWutIeza_G8-B8s0MeCMSq9XS6Pz8CVgFaEY7leKlhU7Tx9NtCFGweXNugILPA-j6SSnEhNQYrxTkCXdQS5uMhaXyPcWcdwV9Lm5IgLBGl9OMaR8/s320/smuckers-1.jpg)
They got back to me fairly quickly which I always enjoy. Back in 1997 it was sometimes enough to keep me at bay.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjwyWmy_XPxy-kikMDHWPRvRmSbBvDMZF1pROeN68seO56S1Et6fN2z5FS6RAdHfPCZao7_zgc8PR008FzhCRNNP1xQsmHgVRjKxzA_6vPicNAx-cMnXgCD4pAEFZxnxyu9gvg03wPHpDI/s320/smuckers-R1.jpg)
I wonder how much this stuff costs now?
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjJnG7BHRzYAErVSv3W1vw97qeGjTN3qCaaQ9Pr4MlV45B-l5RjbfE6TZnVul1WeA5hon-TCaRiAFTt19SXT8fMtH2kD4u1JV7dlNT9yo_IrQofWPzmCoOxXP7u4-7xoRjdAsY6dIXvJfE/s320/smucker-r1Ea.jpg)
A Smucker's Money Clip? Really?
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh11jjrphZEWEGhapyO_CBgyI8ZE4rxRh2JHfFwSBxyWfsS2zVvV_oVDo5EXhiVJimePi8zMt_lunHuBtezxX41zDS-Jox78yl4eS5mVNd7Q1tqAesi6eLLPb60_ewYhJ1uS78qXu51wHM/s320/smucker-r1Eb.jpg)
By 1998 I wasn't quite as easy to please and the tone of the letters started to get a little wackier and closer to the convoluted style I prefer.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjV7WzmETv2qqzaA_-JWlgJyJ9EhplHXBdjitrjNQz1AeRC_F7Z7OURRnEkgxfMcXjultju1roUqmBzBQBuw1vi-4SXeCU_shbm8cotdg4ugvUUkEXN83WZtkDEb5Hzggg_gIlm-Bu-lw4/s320/smuckers-2.jpg)
One of the things that really annoys me is when someone tries to get me to communicate by telephone.
This third letter to Smucker's, is my favorite of the bunch.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhnvFQqopcRShMyyBRSHcvOUZUnSi9Ouse_vKyymgRYsjyZFwkaH-1kbh2OSa_vjJHLJtyyCpiGf5qWGk_XV_2niSwCpPJD1CBwlvozNNP0lonHI6aU1QnWlpAd8Sy5gX18Gqf0xJeT_-g/s320/smuckers-3.jpg)
Vickie Keeps writing me back which is definitely appreciated.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_gP5gNU4-VPKnJuqygrgXzp0rVKAO_mYj3rF4RaWeK0Z4mZxtsqfaPhASa7MmDVYFTMApz-NDuQuEc2zrcPeLKPRHhsajJCrgCmIxxZGAhDtG2mMURhXjhgjOF1n95L7yPXwaMoyh_Ww/s320/smuckers-r3.jpg)
By this point I was curious to see the price differences. I actually learned something. Truth is I never did understand the proliferation of Grape Jelly at all my favorite Diners.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj7a27fshEjeQcecuhHKuWrIzKwwlu2kxsssCQuMZP07d-SaMenuIS69CcJW6JBv7kvgGuPR91RE-0juFw51tu-pl4vQhc3xu5N07OZABRcMFRquEzXdMWy4KGSU9qYKi_K1J3A3TL4p3o/s320/smuckers-4.jpg)
Finally, the price list.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg3T-eCZQRXok1JuDqJCyyAFDfyQZFcbA1pHu0B70r3rRZKk6ZRpiPpeZoKTMjKvd6NuiDNt6Itd_smy7aBz3B6Akh17cMgLG0GMu58vq3XjkapAgvmGk9fdTwL_NTUqfLRKcywT0wP_xQ/s320/smuckers-r4.jpg)
This thing went on for page after page. I included this one because it has the prices for the single serving jellies one would find in a diner.
No comments:
Post a Comment